HKBU - BBA

Applied Economics Concentration

The Applied Economics Concentration has been included in the BBA (Hons) Degree Programme in the belief that a sound training in economics gives a particularly useful perspective for informed decision making in business. The Application of economics to the solution of business problems emphasises the vocational needs of the students. The Concentration preserves the basic structure of the economics discipline by proceeding from a core of the theory and quantitative skills to empirical applications. Economic theory is carefully chosen for its applicability. In addition, the Concentration fosters an understanding of the Hong Kong, Chinese and international economies. Graduates are particularly suitable for employment in business and economic forecasting, empirical research and analysis of the impact of government policies, domestic as well as foreign, on various local industries and services.

Concentration Curriculum

Core Courses

BBA Project

Business and Corporate Social Responsibility

Business Communications

Financial Management

Management Information Systems / Accounting Information Systems

Marketing Management

Mathematics for Business

Organisational Behaviour

Principles of Accounting I

Principles of Accounting II

Principles of Law

Principles of Microeconomics

Principles of Macroeconomics

Statistics for Business

Strategic Management

Concentration Courses

Asia-Pacific Economies

Chinese Economic Developments

Econometric Analysis for Business

Economic and Business Forecasting

Economics of Human Resources

Industrial Organisation and Business Decision

Information Economy

Intermediate Macroeconomics

Intermediate Microeconomics

International Economics

Mathematical Analysis for Economics

Medical Economics

Money and Banking

Money and Finance in China

Public Finance

The Economies of Hong Kong & the Pan-Pearl River Delta

Complementary Studies Courses

Business Information Systems

University Chinese

English I & II

University Life

Two Physical Education courses

Values and the Meaning of Life course

Any two courses outside Business, of which one must be Science course

Any two courses outside 1st concentration

Any three free elective courses

What makes a good Applied Economics student?
A good Applied Economics student should have a solid secondary school education. In addition, this Concentration would be suitable for those who are interested in applying economics concepts and theories to daily life issues, business decision making and public policy discussions. AECON students should be well trained in analytical skills and logical deduction which are essential for informed decision making.

What are the career opportunities of graduates?
Graduates can develop a wide range of career options in commerce, industry and government as economic analysts, executives, managers, researchers and teachers. Students can also attend the 2+2 Programme of the Department of Education Studies to pursue a teaching career.

What professional recognition can graduates get?
1. Chartered Institute of Marketing (CIM)
Graduates can directly enter the Advanced Certificate Stage 2.

2. The Hong Kong Institute of Company Secretaries (HKICS) and The Institute of Chartered Secretaries & Administrators (ICSA)
Exemptions are granted from all subjects in the Foundation Programme of the HKICS/ICSA.

3. International Institute of Management (IIM)
Enrolled students and graduates are eligible to register as Associate Members of the Institute.